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CES 2017 Marketplaces – Your Complete Guide


CES 2017 Marketplaces are unique exhibit areas that group new technology markets and feature up-and-coming products, services and companies.

CES 2017 Marketplaces

CES 2017 Marketplaces are unique exhibit areas that group new technology markets and feature up-and-coming products, services and companies. Take a journey throughout the show floor and see new technology ranging from gaming and robotics to smart homes and 3D printing.

3D Printing

Sands, Level 2, Hall A-D

Most 3D printers are used for building prototypes for the medical, aerospace, engineering and automotive industries. But with the advancement of the digital technology supporting it, these machines are moving toward more compact units with affordable price points for today’s consumer.



Sands, Level 2, Halls A-D

For persons with disabilities, technology can provide tools to help them live healthy, independent lives.

The U.S. assistive technologies market is expectedSee how accessible technology can facilitate connections; enhance learning, communication and/or mobility; and improve the overall quality of life for people with disabilities.


Augmented Reality

LVCC, South Hall 2

Discover where digital information and the real world connect to create a unique and all-inclusive experience.

Through specially designed hardware and software full of cameras, sensors, algorithms and more, your perception of reality can be instantly altered in context with your environment. Applications include sports scores showing on TV during a match, the path of trajectory overlaying an image, gaming, construction plans and more.


Baby Tech

Venetian, Level 2, Venetian Ballroom G-H

From sleep monitoring, transportation, safety, entertainment: every parent is all too aware of the plethora of baby products from which to choose.

This generation of digitally raised parents expects digital solutions. Discover products like Bluetooth-enabled products like pacifiers and bottles to car seats with built-in sensors for temperature; and digital Band-Aid sized thermometers to new ways to monitor baby’s development.

Also featured in this new Marketplace, check out the winners of the prestigious The Bump Best of Baby Tech Awards.


Beauty Tech

Venetian, Level 2, Venetian Ballroom G-H

This all-new Marketplace showcases the array of digital innovations to help us look and feel our best.

Virtual and augmented “magic mirrors,” new spa treatments that rely on tech, skin diagnostics, posture assistants, new eyewear — these are just a few of the new trends in the beauty arena. Established businesses are gaining new revenue by adopting these new innovations, and new businesses are springing up to cater to consumers who desire the benefit of technology in their beauty regimes.


Cyber & Personal Security

LVCC, South Hall 1

With the unlimited combinations of interconnected devices advancing our health, homes, vehicles and finances, we’re more susceptible to identity fraud than ever before.

Worldwide spending on information security reached $75B in 2015*The Cyber & Personal Security Marketplace will feature innovations ranging from smart wallets and safe payment apps to secure messaging and private Internet access.



LVCC, South Hall 2
Sands, Level 2, Halls A-D

Drones, UAVs and other unmanned systems have taken off as a unique tool for everyday life, regardless of whether flight is controlled by onboard computers or remotely from the ground.

Drone sales in 2016 are expected to reach record heights, topping 2.4M units.Unmanned systems have revolutionized the way we capture, monitor and assist our world. They provide aerial coverage for sports, travel and real estate; enhance search and rescue, law enforcement and disaster relief; and so much more.


eCommerce & Enterprise Solutions

LVCC, South Hall 1

Enterprise solutions are integral for business. From analytics, consulting, integration and cyber security to e-commerce and mobile payment, the options are ever-evolving.

See how these solutions — from budding startups to today’s classic brands — are transforming to advance and disrupt today’s businesses.


Education & Technology

Sands, Level 2, Halls A-D

Where innovation meets education, the Education & Technology Marketplace will showcase how K-20 education is reinventing itself through groundbreaking entrepreneurial innovation and corporate investment.

In 2015, U.S. back-to-school technology spending alone reached an estimated $14B.


Eureka Park™

Sands, Level 1, Hall G

National Science FoundationEureka Park is the flagship startup destination at CES, providing a unique opportunity to launch a new product, service or idea.

Eureka Park Marketplace CollageHomegrown innovation, ranging from fledgling prototypes to progressing startups, span the entire consumer technology spectrum in this unique Marketplace.


Family & Technology

Sands, Level 2, Halls A-D

Today’s parents are using a variety of high-tech products and are the fastest, largest and most vocal group of technology adoptees.

In this Marketplace, attendees will see new products that make homes and cars smarter and safer, keep families connected, offer improved entertainment solutions, and add more minutes to moms’ (and dads’) “me” time.


Fitness & Technology

Sands, Level 2, Halls A-D

The Fitness & Technology Marketplace will feature the latest developments and discoveries across the digital fitness category.

Revenue from fitness activity trackers will reach $2.2B in 2016.


Gaming & Virtual Reality

LVCC, South Halls 1 & 2

See where gaming, virtual reality and augmented reality connect in this Marketplace at CES Tech East.
Whether it will be the launch of the next wave of immersive multimedia for virtual reality systems and environments or gaming hardware, software and accessories designed for mobile, PCs or consoles, game exhibitors are sure to energize, empower and excite at CES 2017.


Global Technology

Sands, Level 1, Hall G

More than 800 exhibitors are expected to showcase innovative technologies and products from around the world at CES 2017, demonstrating that CES is truly an international show.


Health & Wellness

Sands, Level 2, Halls A-D

Digital health continues to grow at an astonishing pace, with innovative solutions for diagnosing, monitoring and treating illnesses, to advancements in health care delivery and smarter lifestyles.

Tech enables consumers to make meaningful decisions about their health.This Marketplace will showcase how technology is keeping people healthier and improving the ability to diagnose and treat illness.



LVCC, North Hall and South Hall 4

From electronic plug-ins to fashionable cases, speakers, headphones and exciting new games and applications, the iProduct Marketplace will feature the latest third-party accessories and software for your Apple iPod®, iPhone® and iPad® devices.


Kids & Technology

Sands, Level 2, Halls A-D

The Kids & Technology Marketplace will feature new innovations that enable 21st century kids to learn and play smarter than ever.

Sales of educational and children-focused technologies are expected to reach $2B in 2016.Interactive playgrounds, robots that teach kids to code, and the best learning software and toys for every age-group will be on display in this dynamic space.



Sands, Level 2, Halls A-D

The Robotics Marketplace will showcase intelligent, autonomous machines that are changing the way we live at work, at school, at the doctor’s office and at home.

By 2018, sales of service robots for personal and domestic use will reach 35M units.They are connected to the cloud; controllable by mobile device; and capable of seeing, hearing and reacting to the environment in ways once thought impossible.


Self-Driving Technology

LVCC, North Plaza

The Self-Driving Technology Marketplace will explore the road to driverless mobility.

Vehicle tech has the power to eliminate more than 90%25 of vehicular deaths in the U.S.This area will feature a variety of technologies that support the future of autonomous/automated driving, including parking assist, collision avoidance, emergency braking and much more.


Sleep Tech

Sands, Level 2, Halls A-D

A good night’s rest involves more than a great mattress — it entails insights on the health of our sleep.

From sleep trackers and silent alarms, to bedroom lighting, white noise and even smart beds, advancements in sleep technology are optimizing bedrooms and gaining valuable intelligence on our sleep patterns and needs. Explore the evolution these technologies are making on our slumber.


Smart Energy

LVCC, Central Plaza

Microgrids are helping to advance the U.S. energy system by operating autonomously and with clean, renewable energy — namely solar.

With the adoption of the smart grid and smart technologies, microgrids can work to prove a distributed and uninterrupted source of energy. Visit this all-new Marketplace to discover how smart energy is changing the energy game.


Smart Home

Sands, Level 2, Halls A-D

The number of smarter and more efficient homes increases daily, accelerated by the smartphones and tablets interacting with the myriad of connected objects and devices.

Smart home devices are now owned in 15%25 of households.From basic security monitoring or more customized access to appliances, lighting, window coverings, irrigation, entertainment systems and more — homeowners are enjoying more convenience and more comfort.


Sports Tech

Sands, Level 2, Halls A-D

In a world where an athlete’s success hinges on milliseconds or millimeters, high-performance improvement and feedback are critical.

Sports goods are a $64B market annually in the U.S.From sport-specific smart products to state-of-the-art fandom connectivity, the Sports Tech Marketplace will dive deep into the innovations for the tenacious world of athletes.


University Innovations

Sands, Level 1, Hall G

Located within Eureka Park, the University Innovations Marketplace will have game-changing developments, stemming from some of the country’s leading educational institutions on display.

Whether these students and staff have developed the latest cutting-edge software or engineered the next must-have gadget, this Marketplace will offer an impressive array of inventiveness and school pride.



Sands, Level 2, Halls A-D

The Wearables Marketplace will feature everything from high-tech fashion and smart jewelry to wearables that track your mood, activity and even your pets, as well as the newest augmented reality devices.

Sales of all wearables in 2016 are forecast to reach almost 48M units.Collaborations between sensors, low-energy Bluetooth, cloud computing, 3D printing, flexible membranes and more are transforming age-old fashions to the next global trend.


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CES 2017 Marketplaces – Your Complete Guide

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Source: Consumer Electronics Association


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